Thursday, December 3, 2009

German Artists Take Over IKEA

I CAME ACROSS THIS INTERESTING AND ENTERTAINING PIECE about a group of artists in Germany who are going to be evicted from their warehouse workspace to make room for a new IKEA store. Lord knows there's never enough IKEA stores with those easy to assemble futons and their Swedish meatballs. But 50 of the German artists weren't happy with the idea of being evicted and decided to move into a local Hamburg IKEA store and just start working.
“Bring your notebooks, use the IKEA products to visualize future work, make your business phone calls (there are plenty of little niches). Drink coffee in the restaurant until you drop”, the organization instructed the activists. “Just behave like ordinary people in IKEA. Organize in pairs, look for a place in the store, and begin to work.” And so they started a parasite office within the walls of the Swedish furniture giant. “The protest action is a lesson about art, marketing, and consumption.”
I've always thought this kind of thing is a great idea. I'd love to see some socialist paper sellers in Yorkdale shopping mall, some unlicensed buskers, and maybe stilt-walkers and jugglers. The hallways are beautiful open spaces, naturally lit, with a feel of a high street market. Any takers?

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